Abstract
Trust is an increasingly important issue: interpersonal trust, consumer trust, trust within organizations, and trust of organizations from corporations to non-profits to governments. Not only is trust important, but it is also communication-centered. In order to prepare communication students (especially those in public relations) to make healthy trusting decisions and manage organizational trust issues, this essay proposes a special topics course in trust issue management. It provides a rationale for the course, course objectives, a reading list and schedule, and assignments that engage students in examining the concept and management of trust.
